Bloom Social — Social Media Agency Grand Rapids MI

Our Process

How We Work

Simple, predictable, and designed to respect your time. Most clients spend less than an hour per month working with us.

First posts go live within 5 weeks of kickoff

Step by Step

The Bloom Social Process

BBegin
·
LLaunch
·
OObserve
·
OOptimize
·
MMeasure
BBegin
Week 1 to 2 after signing

Strategy Alignment

We kick off with a deep-dive call to learn your voice, your goals, your target audience, and what makes you different. We audit your existing presence, set KPIs, and build the foundation for everything that follows.

What this includes

  • Brand voice interview and tone of voice guide
  • Audit of your current LinkedIn and social profiles
  • Audience research and ideal client profiling
  • Competitor landscape review
  • KPI setting and success metrics definition
LLaunch
15th of each month

Content Calendar Delivered

By the 15th of every month, you receive a complete, ready-to-review content calendar: every post written, every asset designed, organized by date and platform. You see the full month before anything goes live.

What this includes

  • Full month of posts drafted in your voice
  • Visual content and graphics designed
  • Platform-specific copy and hashtags
  • Organized in Monday.com for easy review
  • Notes on strategy rationale for key posts
OObserve
About an hour, your schedule

You Approve in One Batch

Review and approve your entire month of content in one batch via Monday.com. Leave comments, request changes, or give a thumbs up. That's your entire monthly time commitment to Bloom Social.

What this includes

  • Simple approval workflow in Monday.com
  • Comment directly on individual posts
  • Request edits with one-click notes
  • Revisions turned around within 48 hours
  • No phone calls required (unless you want one)
OOptimize
First week of each month

Publishing & Engagement

Posts go live on schedule. Our team monitors engagement, responds to comments, makes strategic connections, and keeps your presence active every single day. You stay top of mind without lifting a finger.

What this includes

  • Posts published on schedule across platforms
  • Comment monitoring and replies
  • Strategic connection requests to ideal prospects
  • Engagement on relevant industry content
  • DM management and lead flagging
MMeasure
5th of each month

Monthly Reporting

By the 5th of each month, you receive a clear performance report showing what happened, what worked, and what we're adjusting for the next month. No vanity metrics. Just data that connects to your actual goals.

What this includes

  • Impressions, reach, and engagement metrics
  • Follower/connection growth tracking
  • Top-performing content analysis
  • Strategy recommendations for next month
  • Quarterly deep-dive reviews available
5 weeks
From kickoff to first posts live
average for new clients
~1 hr
Your monthly time commitment
review + approve in one batch
15th
Content calendar delivery
every month, without fail

Questions

How It Works

Ready to Start?

The First Step Is a Conversation

Book a free strategy session. We'll learn about your goals, show you what's possible, and outline exactly how we'd work together.